• New Balance 550  'Au Lait' - Kick Game
  • New Balance 550  'Au Lait' - Kick Game
  • New Balance 550  'Au Lait' - Kick Game
  • New Balance 550  'Au Lait' - Kick Game
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New Balance 550 'Au Lait'

The New Balance 550 in Au Lait celebrates retro basketball heritage with a warm, muted palette inspired by creamy latte tones. Constructed from premium leather, the clean white base is beautifully complemented by soft beige overlays and matching laces, creating a refined, minimalist aesthetic. Classic 550 details like the perforated toe box, padded collar, and iconic “N” branding honour its 1980s roots while elevated colour choices usher the look into contemporary streetwear territory.

Designed for everyday wear, the 550 features a cushioned EVA midsole for lightweight comfort and a sturdy rubber outsole that delivers reliable traction. Its low-profile silhouette and breathable construction make this version versatile and easy to style—whether paired with relaxed denim, tapered joggers, or subtle athleisure wear. The Au Lait colourway adds a sophisticated twist to a beloved classic, perfect for those seeking understated elegance in their sneaker rotation.

  • Brand New Balance
  • Category Footwear
  • Trainers
  • Colorway White/Au Lait
  • Main color White
  • Nickname White Brown
  • Release date 2022-03-15
  • 550
  • Style code BBW550WA
  • Technology NERGY
  • Upper material Leather

Shipping

All orders are shipped Monday through Friday, excluding bank holidays. Express-shipped products are shipped the next business day and typically delivered in 2-4 days. Most international orders are shipped on a Delivery Duties Paid (DDP) basis, meaning taxes and duties are included at checkout for certain countries.

Returns

We want you to love your purchase, but if you need to return an item for whatever reason, we do have a 14-day money-back guarantee. Simply return your sneakers in their original condition with both the sneaker box and an outer protective box for a full refund, no questions asked. Items bought on sale or with a promotional code are only eligible for store credit. Once we receive and inspect your return, we'll notify you by email and process your refund within 10 working days. Please note that pre-loved items are final sale and cannot be returned. If you have any questions, feel free to contact our customer support team.

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  • The arrival of Kick Game looks set to be the start of a streetwear revolution in the North of England.

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